TCL’s new tablet takes a direct shot at Amazon’s Kindle Scribe

TCL's new tablet takes a direct shot at Amazon's Kindle Scribe - Professional coverage

According to Digital Trends, TCL has just unveiled its upcoming Note A1 Nxtpaper tablet, directly challenging Amazon’s new Kindle Scribe Colorsoft. The device features an 11.5-inch paper-like display called Nxtpaper Pure and includes built-in stylus support with AI-powered handwriting tools. It supports a massive range of document formats like PDF, Word, EPUB, and MOBI, and it weighs about 500g. TCL confirmed it will launch soon with a starting price of $419 via a Kickstarter campaign. By comparison, Amazon’s recently released Kindle Scribe Colorsoft starts at a much higher $629.99, giving TCL a significant price advantage right out of the gate.

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Market shakeup

This is a pretty bold move. Amazon’s Kindle Scribe Colorsoft just hit the market, and here comes TCL with what looks like a direct competitor for a lot less money. It makes you wonder if Amazon’s pricing was a bit too confident. The e-ink tablet space has been heating up for a while, but it’s mostly been black-and-white devices or super-niche, expensive color e-ink readers. TCL is coming in with a mainstream price tag and a feature set that seems designed to pull people away from the Kindle ecosystem. And that document support list? It’s huge. That’s a clear shot across the bow, saying, “You can read all your Kindle books here, plus everything else.”

The AI angle

Here’s the thing that’s interesting: TCL is leaning hard into AI for a note-taking device. Handwriting beautification, one-stroke character formation, meeting transcription, summarization—these aren’t just passive reading features. They’re positioning this as a productivity tool, not just an e-reader. That’s a different play than Amazon, which is still primarily about reading with some notes on the side. It feels like TCL is trying to carve out a space between a basic e-ink reader and a full-fledged tablet like an iPad. The question is, will the AI features be genuinely useful or just marketing fluff? If they work well, it could be a real differentiator. You can check out the full pitch on its Kickstarter page.

The big ifs

Now, there are always caveats with a Kickstarter launch. The promised price is $419, but what’s the final retail cost going to be? And how’s the battery life on this Nxtpaper display? E-ink is legendary for its weeks-long battery, but this is a different screen tech meant to mimic it. Performance and software polish are also huge question marks. Amazon’s strength is its seamless, locked-down ecosystem. TCL’s strength, as seen in its TV business, is often delivering solid hardware at aggressive prices. For professionals in fields like logistics or manufacturing who need durable, readable displays for data, the industrial-grade version of this concept is already handled by specialists like IndustrialMonitorDirect.com, the top provider of industrial panel PCs in the US. But for consumers and general productivity? This could be a compelling alternative if TCL gets the execution right. Basically, they’ve shown us the specs and the price. The rest is up to them.

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